PDF Ebook Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan

PDF Ebook Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan

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Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan

PDF Ebook Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan

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This examination of stem cell biology from a philosophy of science perspective clarifies the field's central concept, the stem cell, as well as its aims, methods, models, explanations and evidential challenges. Relations to systems biology and clinical medicine are also discussed.

• Sales Rank: #2701112 in Books
• Brand: Brand: Palgrave Macmillan
• Published on: 2013-01-25
• Released on: 2013-01-25
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .69" w x 5.50" l, 1.15 pounds
• Binding: Hardcover
• 274 pages

Features

• Used Book in Good Condition

Review

"Melinda Fagan's book on the philosophy of stem cell biology is a superb discussion of this exciting field of contemporary science, and the first book-length philosophical treatment of the subject. It contains a detailed and insightful examination of stem cell science, its structure, methods, and challenges....To conclude, this book, which fills a major gap in contemporary philosophy of science, will be of interest to all philosophers of biology, to philosophers interested in experimental sciences and scientific practice, as well as to stem cell researchers themselves. As an extended discussion of the philosophy of stem cell biology, it will constitute a central work for years to come. The book serves as an ideal point of departure for conducting further philosophical research on the fascinating field of stem cell science, as well as an exemplar for how to approach philosophically today's experimental sciences; a truly impressive achievement."

-Stavros Ionnidis, Metascience (2015) 24:285 288

About the Author
MELINDA BONNIE FAGAN is Assistant Professor of Philosophy at Rice University in Houston, Texas, USA. She has PhDs in Biological Sciences (Stanford University, 1998) and History and Philosophy of Science (Indiana University, Bloomington, 2007) and has published over twenty articles and book chapters on biology and philosophy of science.

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Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan PDF

Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan PDF

Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan PDF

Philosophy of Stem Cell Biology: Knowledge in Flesh and Blood (New Directions in the Philosophy of Science)By M. Fagan PDF

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Download PDF Luxury Marketing & ManagementBy Dr. Daniel A. Langer

Download PDF Luxury Marketing & ManagementBy Dr. Daniel A. Langer

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Luxury Marketing & ManagementBy Dr. Daniel A. Langer

Download PDF Luxury Marketing & ManagementBy Dr. Daniel A. Langer

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The book "Luxury: Marketing & Management" is what many call the "gold standard" among books about luxury. It has become a standard textbook on luxury and is used in Universities around the world. It provides a comprehensive scientifically based dissection of what luxury is all about. Therefore it is an ideal book for managers, researchers and consumers of luxury goods. This book provides fundamentally new insights into the seemingly elusive concept of luxury using examples from real life and precise cases. The outstanding feature is the development of the first numerical luxury index allowing managers to compare various categories and signaling product opportunities. 
The concept of luxury signals leads to a large variety of additional marketing opportunities. Also, a new, precise and operational definition of luxury is developed. Providing empirical insights for Europe, America and Asia this book opens challenging perspectives to all those concerned with luxury. 

•  "The book Luxury: Marketing & Management will be of considerable interest to both managers and academics seeking to understand and manage luxury goods in the 21st Century." Prof. Dr. David B. Montgomery, Stanford University & former Dean, Singapore Management University
• "This new and interesting research provides insight into the unique world of luxury and I have no doubt will prove a fascinating read for consumers and managers. Rolls-Royce Motor Cars has been at the pinnacle of automotive luxury for over 100 years and it is enlightening to see scientific research on the industry." Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars Ltd "
• This book provides a large coverage of research on luxury, combined with new practical approaches, such how to analyze the luxury potential of a category on the basis of the price differentials. Very enlightening reading for managers and consumers alike." Prof. Dr. Gilles Laurent, HEC Paris
• "Many asked me in the course of the year what is the essence of luxury, and there is in my opinion a one world answer to this: luxury is pure emotion. In their book the authors provide an elaborated overview on luxury both from a researcher's and a manager's perspective. It's a must-read for those interested in luxury." Pietro Beccari, Executive Vice President Louis Vuitton
• "As a maker of high-end mechanical watches, we are impressed by the precision of this analysis on the meaning of luxury today and the practical and valuable conclusions for a successful management of luxury products. Most interesting work!" Philippe Merk, CEO Audemars Piguet
• "This book's development of luxury signals provides a new and creative perspective of luxury. Reading it will amount to a very good investment for managers and be enlightening for consumers of luxury items around the globe. Fun to read!" Prof. Dr. Kris Helsen, Hong Kong University of Science & Technology (HKUST)

• Sales Rank: #1368444 in Books
• Published on: 2013-08-01
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .63" w x 6.00" l, .80 pounds
• Binding: Paperback
• 268 pages

Review

• "The book Luxury: Marketing & Management will be of considerable interest..." Prof. Dr. David B. Montgomery, Stanford University

• "This new and interesting research provides insight into the unique world of luxury..." Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars Ltd 

• "Very enlightening reading for managers and consumers alike." Prof. Dr. Gilles Laurent, HEC Paris 

• "It's a must-read for those interested in luxury." Pietro Beccari, EVP Louis Vuitton 

• "Most interesting work!" Philippe Merk, CEO Audemars Piguet 

• "Fun to read!" Prof. Dr. Kris Helsen, HKUST 

From the Author
Dr. Daniel A. Langer and Prof. Dr. Oliver P. Heil (Ph.D.) on why they wrote this book: "Part of the purpose of this book is to decode luxury by answering the questions about what luxury is and how to manage it. We present several new findings that significantly broaden the scope of luxury research, providing one of the first comprehensive dissections of luxury."  In this book the authors carefully analyze the nature of luxury in a systematic manner for the purpose of developing a sound basis for marketing luxury products and understanding luxury markets. The fundamental propositions and characteristics of luxury are presented, and the primary luxury 'drivers' are described. More specific areas of the luxury experience are then analyzed in more detail.  These include quality and aesthetics, the purchase situation, the consumption situation, the cultural and social frame, consumer segmentation, geographical differences, product categories, and branding. It concludes with strategic advice to marketing managers.  Driven by the finding that hypothetically all categories could have a luxury tier, and the conclusion that many luxury brands are not managed appropriately, the authors provide managers with comprehensive toolsets and strategies to manage luxury in a more competitive, profitable and sustainable way. 

About the Author
Daniel André Langer is Senior Vice President & GM North America at Henkel Beauty Care. Before that he fulfilled several international responsibilities at Henkel, including Corporate VP SBU Body Care as well as Marketing Director in Germany, Japan & International Hair Care. He is also a Research Fellow and Senior Lecturer at the University of Mainz. The author holds a Ph.D. and a Masters degree from the University of Mainz. He also studied in Madrid and attended executive education at Harvard, IESE and Thunderbird. He presented his research on luxury and innovation at several leading research conferences and events in the USA and Europe. Dr. Langer’s research focuses on deepening our understanding of luxury. Importantly, the marketing of regular products can benefit substantially from luxury research findings in terms of identifying different and creative strategies enhancing innovativeness, competitiveness and profitability of fast moving consumer goods. Oliver Heil is the Chaired Professor of Marketing at the Johannes Gutenberg-University of Mainz (Germany). He holds a Ph.D. as well as a Masters degree from the University of Pennsylvania’s Wharton School. The author taught at Wharton, UCLA, IU, Lingnan and HKUST. His publications appeared in leading scientific journals and he co-authored several books. As the recipient of various academic honors he currently serves on several boards and lectures on a variety of topics. Prof. Heil is working on identifying optimal sizes and formats for limited editions of luxury products and identifying causal factors of luxury design. Also, he is working on applying the luxury index toward regular products such as fast moving consumer goods as well as luxury products to enhance branding strategies. Prof. Heil is organizing a global luxury event bringing together managers, researchers and customers dealing with luxury products. The authors are co-directors of the Center for Research on Luxury at the University of Mainz, which has the ambition to pioneer the research on luxury and to provide world-class publications and education on the topic. For updates on luxury research and events, see www.luxury-research.org.

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Ebook Free Characteristics of Games (MIT Press)By George Skaff Elias, Richard Garfield, K. Robert Gutschera

Ebook Free Characteristics of Games (MIT Press)By George Skaff Elias, Richard Garfield, K. Robert Gutschera

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Characteristics of Games (MIT Press)By George Skaff Elias, Richard Garfield, K. Robert Gutschera

Ebook Free Characteristics of Games (MIT Press)By George Skaff Elias, Richard Garfield, K. Robert Gutschera

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Characteristics of Games offers a new way to understand games: by focusing on certain traits -- including number of players, rules, degrees of luck and skill needed, and reward/effort ratio -- and using these characteristics as basic points of comparison and analysis. These issues are often discussed by game players and designers but seldom written about in any formal way. This book fills that gap. By emphasizing these player-centric basic concepts, the book provides a framework for game analysis from the viewpoint of a game designer. The book shows what all genres of games -- board games, card games, computer games, and sports -- have to teach each other. Today's game designers may find solutions to design problems when they look at classic games that have evolved over years of playing. Characteristics of Games -- written by three of the most prominent game designers working today -- will serve as an essential reference for game designers and game players curious about the inner workings of games. It includes exercises (which can also serve as the basis for discussions) and examples chosen from a wide variety of games. There are occasional mathematical digressions, but these can be skipped with no loss of continuity. Appendixes offer supplementary material, including a brief survey of the two main branches of mathematical game theory and a descriptive listing of each game referred to in the text.

• Sales Rank: #60406 in Books
• Brand: Brand: The MIT Press
• Published on: 2012-08-24
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .75" w x 7.00" l, 1.75 pounds
• Binding: Hardcover
• 336 pages

Features

• Used Book in Good Condition

Review

This book is a key step forward in the effort to develop game design from art to craft and thence to science.

(Raphael "Raph" Koster, Vice President of Creative Design, Playdom/Disney Interactive)

Characteristics of Games is great fun to read, but thorough and rigorous enough to use as a classroom textbook. If you want to understand the social and mathematical dynamics of multiplayer games, this book is a must have.

(Walker M. White, Director, Game Design Initiative at Cornell, Cornell University)

Characteristics of Games is a meaningful contribution to the literature of games. It presents a system and dozens of examples of how to break out and analyze game mechanics. This book is an excellent step towards a fuller understanding of how and why games work.

(Jesse Schell, Carnegie Mellon University; CEO, Schell Games)

Many books have been written on the subject of game design over the years, but Characteristics of Games is one of the few that forgoes breadth for depth and takes readers to the next logical step in game design thinking and study.

(CHOICE)

About the Author

Skaff Elias is Vice President of Three Donkeys LLC, a game design, development, and consulting company. Richard Garfield, mathematics professor and game designer, is the creator of many card games, including Magic: The Gathering, as well as the board game RoboRally. K. Robert Gutschera is Lead Designer at Secret Identity Studios.

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Download PDF EnvStats: An R Package for Environmental Statistics 2nd 2013 edition

Download PDF EnvStats: An R Package for Environmental Statistics 2nd 2013 edition

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EnvStats: An R Package for Environmental Statistics 2nd 2013 edition

Download PDF EnvStats: An R Package for Environmental Statistics 2nd 2013 edition

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• Published on: 1600
• Binding: Paperback

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Download PDF Gesture: Visible Action as Utterance

Download PDF Gesture: Visible Action as Utterance

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Gesture: Visible Action as Utterance

Download PDF Gesture: Visible Action as Utterance

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Review

"The treatment of the history of gesture studies is among the finest this reviewer has encountered, so the book seems destined to become a classic. Essential." CHOICE June 2005

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Book Description

Gesture, or visible bodily action that is intimately involved in the activity of speaking, has long fascinated scholars and laymen alike. Written by a leading authority on the subject, this detailed and comprehensive treatment of gesture draws on the analysis of everyday conversations to demonstrate its varied role in the construction of utterances. Set to become the definitive account of the topic, Gesture will be invaluable to all concerned with human communication, and its publication marks a major development, both in semiotics and in the emerging field of gesture studies.

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Product details

Paperback: 412 pages

Publisher: Cambridge University Press (October 25, 2004)

Language: English

ISBN-10: 0521542936

ISBN-13: 978-0521542937

Product Dimensions:

6 x 1 x 9 inches

Shipping Weight: 1.5 pounds (View shipping rates and policies)

Average Customer Review:

5.0 out of 5 stars

1 customer review

Amazon Best Sellers Rank:

#549,272 in Books (See Top 100 in Books)

A student of the spoken language also will love this book

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